Most people live a life of routine and boredom.

Abdulaziz M Alhamdan, M.Sc.
2 min readMar 16, 2022

And they look for ways to distract themselves.

Daily routine of 99% of humanity?

How can your business help solve this problem?👇

Some businesses turn “evil” and just provide people with junk distractions:

  • Junk Food
  • Sensationalized overly negative news
  • Clickbait

And their argument is:

“That’s the way it is! I am dealing with reality, giving the populace what they want!”

But is it truly the only way?

There is a way to add “spice” and excitement to the lives of your clients, prospects, communities, friends and social circle.

And it is simple:

Have a mission to change something about your industry or the world.

What is the opposite of boring routine? It is New/Change.

So a mission to change something breaks the monotony of routine, which is emotionally exciting.

But even more, bored people aren’t feeling they contribute to something meaningful nor big.

So they are naturally drawn to contributing, feeling needed, to taking on challenges where depending on what they do, the outcome can be affected.

There are stakes. What they do matters.

This is also emotionally “exciting,” as a hallmark of routine is: What you do leads to what is expected, and isn’t really contributing much to anything new.

So how can you be the bringer of excitement and a sense of being needed?

Which mission resonates with you that you can share everywhere?

Comment below. And follow me for more👍

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Abdulaziz M Alhamdan, M.Sc.

For even better insights, follow me on Twitter: @NoCodeWealth